Privacy

Privacy policy

Last updated 16 October 2026

Who we are

Human Theory is a growth and performance agency run by Katie-Jane Michael in Bondi, NSW, Australia. In this policy, “we” and “us” means Human Theory. If you have a question about your information, email hello@humantheory.com.au.

What we collect

We only collect what you give us or what we need to run the business.

When you fill in a form on this site, such as the free HALO™ Leakage Map or the contact form, we collect what you type in. That is usually your name, email address, business name and website.
When you book a call, our booking tool collects your name, email address and any answers you give.
When you buy something, our payment provider handles the payment. We never see or store your full card details.
When you email us or message us on social media, we keep that conversation.
When you work with us as a client, we collect the business information we need to do the work.

How this site measures visits

This site uses Google Tag Manager to load Google Analytics, the Meta Pixel and the LinkedIn Insight Tag. They count visits, show which pages people use, and help us measure our advertising on Facebook, Instagram and LinkedIn and show our ads to people who have visited this site. These tools set cookies in your browser and send information about your visit, such as the pages you view, to Google, Meta and LinkedIn.

You can block or delete cookies in your browser settings and the site will still work. You can also change how ads are shown to you in your Google, Facebook, Instagram and LinkedIn ad settings.

How we use your information

To send you what you asked for, such as your Leakage Map, a report or an audit.
To reply to you, run calls and deliver client work.
To send occasional emails about growing your business. Every email has an unsubscribe link, and we act on it promptly.
To understand how the site is used so we can improve it.

Our social media publishing tool

We use the official Instagram, Facebook and LinkedIn tools for developers only to publish Human Theory’s own posts to Human Theory’s own accounts and pages, and to read back the links to those posts. We do not use them to collect information about other people, and we do not sell or share anything from them.

Who we share it with

We never sell your information. We share it only with the services that help us run the business, such as our form, booking, payment, email, analytics, advertising and website hosting providers. Some of these providers store information outside Australia, including in the United States. We may also share information if the law requires it.

Keeping it safe

We keep your information in password-protected accounts and only for as long as we need it for the reasons above, or as long as the law requires.

Seeing, correcting or deleting your information

You can ask to see the information we hold about you, ask us to correct it, or ask us to delete it. Email hello@humantheory.com.au with the subject “Privacy request” and tell us what you would like. We will reply within 30 days. If we can’t do what you ask, for example because the law says we must keep a record, we will tell you why.

Complaints

If you are unhappy with how we have handled your information, please email us first so we can put it right. If you are still not satisfied, you can contact the Office of the Australian Information Commissioner.

Changes to this policy

We may update this policy from time to time. The date at the top shows when it last changed.